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PRINTED BOOKS
Author Moody, James L.

Title The business of theatrical design / James L. Moody.

Published New York : Allworth Press, [2002]
©2002

Copies

Location Call No. Status
 UniM Southbank  792.025 Moo /0145 acn.114247    AVAILABLE
Physical description xiii, 273 pages ; 23 cm
Bibliography Includes bibliographical references (pages 247-249) and index.
Contents Chapter 1 What Kind of Business Am I? 7 -- Service Business -- Profit-Making Business -- Chapter 2 Office, Home, or Studio 11 -- Geographic Location -- Balance in Your Life -- Cost of Living -- Cost of Doing Business -- Credentials -- Business Stationery -- Home Office -- Studio -- Flexibility -- Chapter 3 Staff and Design Associates 21 -- Design Assistants -- Staff -- Interns -- Hiring -- Chapter 4 Accounting for Small Business 27 -- Business Manager -- Certified Public Accountant -- Computer Programs -- Specialized Business -- Some Principles of Accounting -- Accrual versus Cash-Based Accounting -- Calendar Year versus Fiscal Year -- Principles -- Financial Statements -- Other Terms -- Double-Entry Bookkeeping -- Rest of Accounting 101 -- Choosing a Bank -- More Reading -- Chapter 5 Business Liability and Insurance 43 -- Credit Reporting -- Current and Long-Term Liabilities -- How Are We Liable? -- What Can We Do to Protect Ourselves? -- Client's Liability for Payment -- Business Liability -- Insurance -- Home Businesses -- Chapter 6 Financial and Legal Considerations 55 -- Paperwork for Starting a Business -- Business Entities -- More Complex Entities -- Independent Contractor -- Safe Harbor Protection -- Employee Leasing and Payroll Companies -- Chapter 7 Sales Methods, Technology, and Follow-Up 72 -- What Are You Selling? -- What Makes You Unique? -- Marketing Tools -- Networking -- Direct Mail -- Cold Calls -- Brochures -- Compact Discs -- Telephone -- Press Release -- Business Follow-Up -- When to Follow Up -- Callback -- Postcards -- Web Sites and the Internet -- Agents -- Chapter 8 Making Contacts 89 -- Gatherings and Parties -- Trade Publications -- Lists of Other Designers -- Magazines and the Internet -- Chapter 9 Personal Appearance 96 -- Dress for Inclusion -- Branding -- Specific Work Areas and Appearance -- Dress for the Position -- Chapter 10 Interview 103 -- Luck -- Game Plan -- Preparation -- Positive Attitude -- Portfolio -- Listening -- Finances and Logistics -- Honesty -- Passion -- Closing -- Informational Interview -- Form Resumes and Letters -- Chapter 11 Group Dynamics and Negotiating Skills 117 -- Writing Skills -- Verbal Skills -- Listening Skills -- Assertiveness and Other Behaviors -- Conflict Resolution -- Brainstorming -- Negotiating Skills -- Options -- Standards and Alternatives -- Walk-Away Position -- Group Negotiating -- Chapter 12 Theatrical Unions 131 -- International Alliance of Theatrical Stage Employees -- United Scenic Artists -- International Brotherhood of Electrical Workers -- National Association of Broadcast Employees and Technicians -- Actors' Equity Association -- Equity (British) -- Other Entertainment Media -- Unions Outside the United States -- Union Contracts -- Fee Schedules -- Chapter 13 Professional Organizations 146 -- United States Institute for Theatre Technology -- Canadian Institute for Theatre Technology -- International Organization of Scenographers, Theatre Architects, and Technicians -- Association of British Theatre Technicians -- Society of British Theatre Designers -- Association of Lighting Designers -- International Association of Lighting Designers -- Illuminating Engineering Society of North America -- Professional Lighting and Sound Association -- International Costumers' Guild -- Costume Society of America -- Costume Society of Great Britain -- Audio Engineering Society -- Stage Managers' Association -- Themed Entertainment Association -- Academy of Television Arts and Sciences -- American Women in Radio and Television -- American Society of Cinematography -- American Society of Theatre Consultants -- Entertainment Services and Technology Association -- University/Resident Theatre Association -- Chapter 14 Contracts and Letters of Agreement 157 -- Uniform Commercial Code -- Non-Contracting Situation -- Contract Situations -- Letter of Agreement -- Deal Memo -- Loan-Out Agreements -- What Makes a Contract? -- Can You Trust the Client? -- Small-Claims Court -- Mediation -- Chapter 15 Contract Rider and Follow-Up 171 -- Outline Form -- Details Are Essential -- Pre-Planning -- Carnet -- Technical Follow-Up -- Limited Design Staff -- Words with Different Meanings -- Who Receives the Rider? -- Promoter/House Contacting You -- Internet -- Chapter 16 Employment: Freelance, Academic, or Staff 179 -- Freelance Positions -- Academic Positions -- Staff Positions -- Chapter 17 Setting Your Salary and Fees 194 -- Union Wages -- Personal Worth -- Build Scenarios -- Freelance -- Business Fee Setting -- Street Rate -- Last Man Method -- Review Clause -- Teaching Positions -- Loan-Outs -- Regional Theatre -- Per Diem -- Chapter 18 Equipment and Service as a Side Business 221 -- My Business Story -- What to Offer -- Profit -- Loss-Leader -- Chapter 19 Non-Union Shows and Other Productions 217 -- Negotiating Your Own Fees -- Concerts -- Corporate Shows -- Television/Film -- Themed Entertainment -- Architectural -- Theatre -- Loan-Out companies -- Unions Changing -- Chapter 20 View from the Producer's Desk 225 -- Theatre -- Corporate -- Themed and Location-Based Entertainment -- Film -- Concerts -- Financing the Production -- Promoter -- Chapter 21 Designer's Perspective 235 -- Intellectual Property and Ownership -- Be a Problem-Solver -- Paul Dexter's Advice -- Matt Levesque's Advice -- Chapter 22 Future of the Business 240 -- Accounting -- Business -- Law -- Marketing -- Psychology -- Theatre -- Theatrical Unions, Guilds, and Associations -- Commercial Publications: Magazines, Periodicals, and Resource Publications -- Publishers of Theatre and Entertainment Books -- Publishers of Business Books.
Summary For theatrical design students and theater professionals, here is the essential guide to marketing your skills, furthering your career, and operating a successful business! In The Business of Theatrical Design, design veteran James Moody shares his proven techniques to help costume, scenic, and lighting designers become successful businesspeople. Here is the latest information regarding IRS, state, and business liabilities; salary and fee scales; equipment costs; professional organizations; union and contract issues; and much more. Plus dozens of working producers, promoters, and designers share their insights and offer a thorough, true-to-life profile of this competitive industry. An indispensable resource for anyone looking to pursue a career in the theater!
Subject Theaters -- Stage-setting and scenery -- Vocational guidance -- United States.
Costume -- Vocational guidance -- United States.
Stage lighting -- Vocational guidance -- United States.
Performing arts -- Accounting.
Performing arts -- Finance.
ISBN 1581152485