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Cover Art
Author Nicosia, Nancy.

Title Implementing purchasing and supply chain management : best practices in market research / Nancy Nicosia, Nancy Y. Moore.

Published Santa Monica, CA : Rand, 2006.


Location Call No. Status
 UniM Store  358.4162120973 NICO GD1    AVAILABLE
Physical description xxiii, 107 pages ; 28 cm
Notes "RAND Project Air Force."
Bibliography Includes bibliographical references.
Summary Provides background about market research and a summary of how-to guidance for U.S. Air Force commodity teams tasked with conducting market research in order to improve Air Force procurement by emulating commercial best practices.
Other author Moore, Nancy Y., 1947-
Subject United States. Air Force -- Procurement.
Marketing research -- United States.
ISBN 9780833039859 (paperback: alk. paper)
0833039857 (paperback: alk. paper)