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Cover Art
PRINTED BOOKS
Author Winchester, Maxwell, author.

Title Integrated marketing communication : a balanced approach / Maxwell Winchester, Peter Ling, Lara Stocchi, May O. Lwin, Wonsun Shin, Hyunjin Kang.

Published Docklands, Victoria : Oxford University Press, 2019.
©2019.

Copies

Location Call No. Status
 UniM Bail High Use  658.802 WINC  OVERNIGHT LOAN  AVAILABLE
 UniM Bail High Use  658.802 WINC  OVERNIGHT LOAN  AVAILABLE
 UniM Bail High Use  658.802 WINC  TWO HOUR LOAN  AVAILABLE
 UniM Bail High Use  658.802 WINC  OVERNIGHT LOAN  AVAILABLE
 UniM Bail High Use  658.802 WINC  OVERNIGHT LOAN  AVAILABLE
 UniM Bail High Use  658.802 WINC  TWO HOUR LOAN  AVAILABLE
 UniM Giblin Eunson High Use  658.802 WINC  TWO HOUR LOAN  AVAILABLE
 UniM Giblin Eunson High Use  658.802 WINC  OVERNIGHT LOAN  AVAILABLE
 UniM Giblin Eunson High Use  658.802 WINC  OVERNIGHT LOAN  AVAILABLE
 UniM Giblin Eunson High Use  658.802 WINC  TWO HOUR LOAN  AVAILABLE
5 copies ordered for UniM Bail on 26-06-2019.
Physical description xxvi, 441 pages : colour illustrations ; 25 cm.
Bibliography Includes bibliographical references, index and glossary.
Other author Ling, Peter, (Associate professor), author.
Stocchi, Lara, author.
Lwin, May (May O.), author.
Shin, Wonsun, author.
Kang, Hyunjin, author.
Subject Communication in marketing.
Australian
ISBN 9780195596717 paperback