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Author Matsaganis, Matthew D.

Title Understanding ethnic media : producers, consumers, and societies / Matthew D. Matsaganis, Vikki S. Katz, Sandra J. Ball-Rokeach.

Published Los Angeles : SAGE, c2011.


Location Call No. Status
 UniM Bail  302.2308 MATS    AVAILABLE
Physical description xx, 314 p. : ill., map ; 26 cm.
Bibliography Includes bibliographical references and indexes.
Contents PART I. ETHNIC MEDIA IN CONTEXT -- Chapter 1. What Are Ethnic Media? -- Introduction -- Defining Ethnic Media -- Ethnic Media Contrasted With Other Types of Media -- Ethnic Media Versus Mainstream Media -- The Role of Geographic Context -- The Roles of Ethnic Media -- Defining Culture, Ethnicity, and Race -- The Roles of Ethnic Media -- The Ethnic Community: Ethnic Media as Mobilizing Forces -- Ethnic Media as Indicators of Social Change -- Ethnic Media Change the Landscape, Make Markets More Competitive -- Globalization and the Ethnic Media -- Social Changes That Make Studying Ethnic Media Necessary -- Chapter-by-Chapter Book Overview -- Chapter 2. Ethnic Media in History -- Emigration, Immigration, and the Ethnic Media -- Indigenous Media as Ethnic Media -- Migration Trends and the Emergence of Media -- Beginnings of the Ethnic Press in Europe -- Ethnic Media in Europe in the 19th and Early 20th Centuries -- Ethnic Media in Europe in the Post-War Era -- European Public Broadcasting Reluctantly Opens Its Doors to Ethnic Minorities -- From "Pirates" to Legal Ethnic Media Broadcasters -- Ethnic Media in the United States -- The Beginnings of Ethnic Media in the United States -- The Black Press Before 1900 -- The Beginnings of the Native-American Press -- The Early Latino Press -- The Chinese Press in the 19th and 20th Centuries -- The Immigrant Press and the "Old" Immigrants -- Ethnic Media and Politics of Loyalty: World Wars I and II -- Ethnic Media for "New" Immigrants in the Post-1965 Era -- Ethnic Media in Canada -- First Nation Media in Canada -- The Rise of Third Language Media -- Ethnic Media in Mexico -- Indigenous Media in Mexico -- Ethnic and Immigrant Media in Australia -- Aboriginal Media in Australia -- Moving Toward Interactive and Visual Media -- Immigrants, Their Descendents, and Their Media -- How the Past Affects Present Ethnic Media Trends -- PART II. THE CONSUMERS -- Chapter 3. Immigrants and Their Media -- Why Immigration Matters -- Defining Immigration -- Context of Reception -- Ethnic Media as Resources for Immigrants -- Understanding What Is Happening in the Settlement Community -- Finding Jobs -- Understanding Their Rights -- Connecting to Immigrants With Similar Experiences -- Keeping Up With Developments in the Home Country and Community -- Online Ethnic Media Resources for Immigrants -- Chapter 4. Ethnic Minorities and Their Media -- What Is an Ethnic Minority? -- Racial Versus Ethnic Identities -- Developing Ethnic Identities -- Developing Hyphenated Identities -- Developing Conglomerate Identities -- Developing Hybrid Identities -- Ethnic Media and Identity Formation -- Ethnic Media's Roles in Ethnic Minority Communities -- An Independent Voice -- Covering Content of Interest -- Ethnic Media as a Platform for Social Equality -- Ethnic Media as a Social Institution -- Ethnic Media and Family Life -- Language Development and Maintenance -- Ethnic Media as a Cultural Teacher -- The Challenge for Ethnic Media to Remain Viable -- Local Content -- Language of the Ethnic Media -- Exclusivity and Authenticity -- PART III. THE PRODUCERS -- Chapter 5. Ethnic Media Audience Trends and What Lies Behind the Numbers -- Ethnic Newspapers: The Importance of Circulation Audits -- Ethnic Television and Radio: Trends and Politics Behind the Ratings -- How Television and Radio Audiences Are Quantified -- The Audience of Electronic Ethnic Media: Two Examples From the United States -- Challenges in Measuring Electronic Ethnic Media Audiences -- Two Alternative Models for Sustainable Ethnic Television and Radio -- Trends in Print Media Circulation -- Latino and African-American Print Media: Two Different Stories -- Decreases in Latino Print Media Numbers and Circulation -- The Impact of the Larger Industry Context -- The Effects of the 2008 Economic Crisis -- The Audiences of Ethnic Television and Radio -- Ethnic Television -- Ethnic Radio -- Chapter 6. Ethnic Media Organizations and Competition -- Surviving Competition, Achieving Sustainability -- Competing for Advertising Revenue -- Competition Among Ethnic Print Media -- Circulation Elasticity of Demand -- Circulation Spirals -- Ethnic Newspapers and Market Dynamics -- "Umbrella" or Intercity Competition -- Challenges and Opportunities for Ethnic Print Media -- The Downside of Success Hypothesis -- Return Migration and the Ethnic Media Audience -- The Internet Challenge -- The Internet as a Substitute for Ethnic Print Media -- The Cannibalization Dilemma -- To Lead or to Follow? -- Competition in Ethnic Television and Radio -- Ethnic Television, Ethnic Radio, and the Internet -- Online-Only Ethnic Media -- The 2008 Global Economic Crisis: Catalyst for Innovation or Demise? -- Satellite Broadcasting Networks -- Chapter 7. Globalization and the Ethnic Media Organization -- The Structure of Ethnic Media Organizations -- What Is Globalization? -- Three Different Approaches to Globalization -- Forces of Globalization -- Technological Innovation -- New Communication Technologies and the Ethnic Media Consumer -- New Communication Technologies and the Ethnic Media Producer -- Economic Globalization -- Regulation -- Six Types of Ethnic Media Organizations -- Small Scale, Local Operations -- Large Ethnic Media Corporations -- The Multinational Media Enterprise -- Transnational or Global Ethnic Media -- Public and Non-Profit Broadcasters -- Virtual Ethnic Media Organizations -- Who Owns the Ethnic Media? -- Ownership Consolidation Among Ethnic Media Serving Similar Communities -- Ethnic Media Acquisitions by Transnational and Multi-National Enterprises -- Acquisitions of Ethnic Media by Mainstream Media Organizations -- Decrease in Number of Owners of Media Who Are Members of a Minority Group -- Chapter 8. Policy and Ethnic Media Development -- Governance and Ethnic Media -- Policymaking in a Globalizing World -- Policymaking at the Global and International Level -- Intergovernmental Organizations -- International Nongovernmental Organizations -- Policymaking at the Nation-State Level -- Public Sector Policymakers -- Nongovernmental and Nonprofit Organizations -- Sub-State Policymaking and Ethnic Media -- Local Authorities -- Nongovernmental Organizations -- The Broader Policy Context of Ethnic Media Development -- State Approaches to Immigration, Citizenship, and Their Impact on Ethnic Media -- Australia, Canada, and the United States: Multicultural at Inception -- Belgium, Finland, and Sweden: Born Multicultural and Multilingual -- United Kingdom and the Netherlands: Challenges in the Post-Colonial Era -- Germany and Austria: Facing Up to the Challenges of Immigration -- France: Ethnic Diversity in a "Color-Blind" Society -- Greece, Italy, Spain: The Hard Realization of Becoming an Immigrant-Receiving Country -- Media Policy Provisions and the Ethnic Media -- Models of Media Policies Pertaining to Ethnic Media -- Integrationist Model -- Economic Model (or Shallow Multiculturalism) -- Divisive Model -- Preemptive Model -- Proselytism Model -- Immigrant Versus Indigenous Ethnic Communities -- Public Service Broadcasting and Ethnic Media -- Public Access to the Airwaves, Open Channels, and Restricted Service Licenses -- Deregulation and the Internet -- PART IV. ETHNIC MEDIA AS CIVIC COMMUNICATORS -- Chapter 9. Ethnic Media as Local Media -- Ethnic Media and the Communities They Serve -- Geo-Ethnic Media as Part of a Community Communication Ecology -- Ecological Approaches as a Departure From Traditional Media Measures -- Ethnic Media and Other Community Institutions -- Geo-Ethnic Media and Civic Engagement -- Geo-Ethnic Media and Community Health -- Geo-Ethnic Media Challenges -- Chapter 10. Professional Challenges for Ethnic Media Journalists -- The Ethnic Media Journalist in the 21st Century -- Who Are the Ethnic Media Journalists, Editors, and Staff? -- Journalists as Conduits to the Larger Community -- Challenges Ethnic Media Producers, Editors, and Reporters Face -- Attrition and "Poaching" From the Mainstream Media -- Access to Sources and Resources -- Professionalization: Objectivity and Social Responsibility -- The Objectivity Standard.
Ethnic Media as Ethnic Community Advocates -- The Professional Modus Operandi: How Formal Standards Impact Ethnic Media Content -- Professionalization and Elitism -- When the Ethnic Community Turns Against Its Ethnic Media -- Ethnic and Mainstream Media Collaborations: Experiments, Possibilities, Challenges -- The Role of Professional Journalism Education in the Future of Ethnic Media -- PART V. THE FUTURE OF ETHNIC MEDIA -- CONCLUSION: WHAT DOES THE FUTURE HOLD FOR ETHNIC MEDIA? -- How the Experts See the Future of Ethnic Media -- Ethnic Media and Emerging Technologies: Opportunity or Risk? -- The Future of Ethnic Media: The Consumers -- The Future of Ethnic Media: The Producers -- Gaps in the Research: What Do We Still Need to Know to Understand Ethnic Media?
Summary "This is the first book to provide a comprehensive review and analysis of how media produced by ethnic communities, and for ethnic communities, affect identity and perceived lines of division between "us" and "others," as well as how the production and consumption of ethnic media affect the character of the larger media and societal landscapes." "Integrating key ethnic media studies with original research, this book makes a unique contribution by covering both consumers and producers of ethnic media, as well as the history of ethnic media, its role in ethnic communities, the effect of globalization, and the professional challenges faced by ethnic media journalists. A compelling discussion on the future of ethnic media concludes the book and points the way toward further research." ""This is an excellent contribution to a growing body of important literature."---Donald R. Browne, University of Minnesota" ""This comprehensive book offers a global overview. The rich data discussed and the activities proposed make a very good introductory text for ethnic media teaching. The organization of the material is excellent and the writing is particularly engaging and confident, and brings the subject to life."---Myria Georgiou, London School of Economics and Political Science"--BOOK JACKET.
Other author Katz, Vikki S.
Ball-Rokeach, Sandra.
Subject Ethnic mass media.
Mass media and minorities.
ISBN 9781412959124 (cloth)
1412959128 (cloth)
9781412959131 (pbk.)
1412959136 (pbk.)