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Book Cover
Author Ford, Brian R.

Title The Ernst & Young business plan guide / Brian R. Ford, Jay M. Bornstein, Patrick T. Pruitt.

Published Hoboken, N.J. : J. Wiley & Sons Inc., [2007]


Location Call No. Status
 UniM Giblin Eunson  658.4012 FORD    AVAILABLE
Edition 3rd ed.
Physical description xix, 233 pages : illustrations ; 23 cm
Notes Rev. ed. of: The Ernst & Young business plan guide / Eric S. Siegel, Brian R. Ford, Jay M. Bornstein. 2nd ed. c1993.
Includes index.
Contents The business plan -- Who reads the business Plan? -- Legal forms of a business -- Due diligence -- Contents -- Executive summary -- General company description -- Products and services -- Marketing plan -- Operational plan -- Management and organization -- Major milestones -- Structure and capitalization -- Financial plan -- Confidentiality agreements -- Further considerations -- Resources for the entrepreneur -- Conclusion.
Bibliography Includes bibliographical references and index.
Other author Bornstein, Jay.
Pruitt, Patrick T.
Siegel, Eric S.
Subject New business enterprises -- Planning.
Business planning.
Variant Title Ernst and Young business plan guide.
ISBN 0470112697 (paperback)
9780470112694 (paperback)