My Library

University LibraryCatalogue

Limit search to items available for borrowing or consultation
Result Page: Previous Next
Can't find that book? Try BONUS+

Search Discovery

Search CARM Centre Catalogue

Search Trove

Add record to RefWorks

Author Unruh, Gregory, author.

Title How Caesars Entertainment Is Betting on Sustainability [electronic resource] / Unruh, Gregory.

Published MIT Sloan Management Review, 2013.


Location Call No. Status
Edition 1st edition
Physical description 9 p.
Series Safari Books Online
Summary This case study examines Caesars Entertainment’s sustainability initiative. In the past few years Caesars, the world’s most geographically diversified gaming company, has come a long way toward earning a reputation as an environmental leader in the hospitality industry. It has received more than 50 awards and certifications for sustainability leadership. In just five years, the company has reduced its carbon footprint by nearly 10% and reduced its energy use per square foot by 20%. Gary Loveman, the company’s chairman and CEO, stepped up the company’s sustainability efforts beginning in 2007 as the economy was starting to weaken. Caesars’ revenues were collapsing, forcing the company to reduce staffing levels by more than 20 percent. Staff members were developing creative ways to cut costs, reduce energy consumption and waste, and increase recycling, and Loveman saw an opportunity to build on their initiative. The program, dubbed CodeGreen, has become institutionalized across more than 50 Caesars properties, in part by a scorecard that continues to be refined. Although Caesars’ properties have substantially reduced their carbon footprint and increased efficiencies, the next stage of Caesars’ sustainability program is still being mapped out. This case study features details about Caesar’s sustainability initiative, as well as expert commentary by two business school professors: Michael W. Toffel of Harvard and Gregory Unruh of Thunderbird School of Global Management.
Reproduction Electronic reproduction. Boston, MA : Safari, Available via World Wide Web. 2013.
System notes Mode of access: World Wide Web.
NOTES Copyright © 2013 MIT Sloan Management Review 2013
Issuing body notes Made available through: Safari, an O’Reilly Media Company.
Other author Toffel, Michael, author.
Kiron, David, author.
Posner, Bruce, author.
Safari, an O’Reilly Media Company.
Subject Electronic books.
ISBN 53863MIT54480
Standard Number 53863MIT54480