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Title Typical food products marketing [electronic resource] : tales from the Italian food and beverages industry : a case study approach / guest editors Claudia Vignalia and Professor Alberto Mattiacci.

Published Bradford, England : Emerald Group Publishing, c2004.


Location Call No. Status
Physical description 167 p.
Series British Food Journal ; v.106, no. 10/11
Reproduction Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Other author Mattiacci, Alberto.
Vignalia, Claudia.
ProQuest (Firm)
Subject Food industry and trade.
Food -- Marketing.
Electronic books.
ISBN 1845440331