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PRINTED BOOKS
Author Kalakota, Ravi.

Title E-business 2.0 : roadmap for success / Ravi Kalakota and Marcia Robinson.

Published Boston, MA : Addison-Wesley, 2001.

Copies

Location Call No. Status
 UniM Giblin Eunson  658.84 KALA    AVAILABLE
Physical description xxiv, 520 pages : illustrations ; 24 cm.
Series Addison-Wesley information technology series.
Addison-Wesley information technology series.
Notes Rev. ed. of: E-Business. c1999.
Bibliography Includes bibliographical references and index.
Contents New Business Models and the Creation of Wealth xv -- Chapter 1 Moving From e-Commerce to e-Business 1 -- Are You Ready? 3 -- Linking Today's Business with Tomorrow's Technology 4 -- Defining e-Business: Structural Transformation 7 -- Challenging Traditional Definitions of Value 12 -- Engineering the End-to-End Value Stream: e-Business Webs 19 -- Harvesting the Partnerships: e-Business Core Competencies 22 -- Creating the New Technoenterprise: Integrate, Integrate, Integrate 24 -- Needed: A New Generation of e-Business Leaders 29 -- Chapter 2 Spotting e-Business Trends 33 -- Trends Driving e-Business 36 -- Customer-Oriented Trends 38 -- e-Service Trends 44 -- Organizational Trends 50 -- Employee Megatrends 53 -- Enterprise Technology Trends 54 -- General Technology Trends 58 -- What These 20 Trends Have in Common 64 -- Chapter 3 Digitizing the Business: e-Business Patterns 67 -- e-Business Patterns: The Structural Foundation 69 -- E-Channel Pattern 76 -- Click-and-Brick Pattern 82 -- E-Portal Pattern 87 -- E-Market Maker Pattern 91 -- Pure-E "Digital Products" Pattern 94 -- Chapter 4 Thinking e-Business Design: More Than Technology 105 -- Race to Create Novel e-Business Designs 108 -- Step 1 Self-Diagnosis 110 -- Step 2 Reverse the Value Chain 113 -- Step 3 Choose a Focus 115 -- Step 4 Execute Flawlessly 119 -- Lessons from e-Business Design 134 -- Chapter 5 Constructing the e-Business Architecture: Enterprise Apps 139 -- Trends Driving e-Business Architecture 142 -- Problems Caused by Lack of Integration 147 -- New Era of Cross-Functional Integrated Apps 149 -- e-Business Architecture = Integrated Application Frameworks 163 -- Chapter 6 Integrating Processes to Build Relationships: Customer Relationship Management 169 -- Basics of Customer Relationship Management 171 -- New CRM Architecture: Organizing around the Customer 178 -- Integration Requirements of the Next-Generation CRM Infrastructure 187 -- Next-Generation CRM Trends 192 -- A Roadmap for Managers 197 -- Chapter 7 Transforming Customer Contact Into Revenue: Selling-Chain Management 203 -- Basics of Selling-Chain Management 205 -- Business Forces Driving the Need for Selling-Chain Management 215 -- Technology Forces Driving the Need for Selling-Chain Management 219 -- Universal Business Problem: Managing the Order Acquisition Process 224 -- Elements of Selling-Chain Infrastructure 226 -- Case Studies in Selling-Chain Management 233 -- Chapter 8 Building the e-Business Backbone: Enterprise Resource Planning 239 -- Basics of Enterprise Resource Planning 243 -- ERP Decision = Enterprise Architecture Planning 251 -- ERP Use in the Real World: Three Case Studies 256 -- ERP Implementation: Catching the Bull by the Horns 261 -- ERP Architecture and Toolkit Evolution 265 -- Chapter 9 Implementing Supply Chain Management and e-Fulfillment 271 -- Basics of Supply Chain Management 274 -- Internet-Enabled SCM 280 -- e-Supply Chain Fusion 288 -- Management Issues in e-Supply Chain Fusion 291 -- Continuing Evolution of e-Supply Chains 295 -- A Roadmap for Managers 302 -- Chapter 10 Demystifying e-Procurement: Buy-Side, Sell-Side, Net Markets, and Trading Exchanges 307 -- Evolution of e-Procurement Models 309 -- Evolution of Procurement Processes 322 -- e-Procurement Infrastructure: Integrating Ordering, Fulfillment, and Payment 326 -- e-Procurement Analysis and Administration Applications 331 -- Marketplace Enablers 333 -- A Roadmap for e-Procurement Managers 337 -- Chapter 11 Business Intelligence: The Next Generation of Knowledge Management 349 -- Evolution of Knowledge Management (KM) Applications 351 -- Elements of Business Intelligence Applications 360 -- Business Intelligence Applications in the Real World 369 -- Technical Elements of the Business Intelligence Framework 374 -- Core Technologies: Data Warehousing 376 -- A Roadmap for Managers 379 -- Chapter 12 Developing the e-Business Design: Strategy Formulation 385 -- Roadmap to Moving Your Company into e-Business 388 -- Case Study of e-Business Design in Action: E*TRADE 415 -- Memo to the CEO 420 -- Chapter 13 Translating e-Business Strategy into Action: e-Blueprint Formulation 423 -- Setting the Stage for e-Blueprint Planning 425 -- Basic Phases of e-Blueprint Planning 433 -- Communicate, Communicate, Communicate 452 -- Serious Business of e-Business Blueprint Planning 453 -- Chapter 14 Mobilizing the Organization: Tactical Execution 461 -- Roadmap to Tactical Execution 463 -- Tactical e-Project Management 466 -- e-Development Process 471 -- Infostructure Management 485 -- Adoption Management 491 -- Measurement for Learning and Improvement 493.
Summary "Ravi Kalakota and Marcia Robinson present an innovative application framework that guides the migration from a traditional business model to an e-business model. Drawing on their extensive personal experience working with leading businesses, they provide a clear picture of the benefits and challenges that e-business companies face and identify the fundamental design principles for building a successful e-business blueprint." "This new edition incorporates the latest strategies and techniques gained from the experiences of the first generation of e-businesses. In addition to updated information on application framework design, the book now features more detail on strategy and e-business execution. e-Business 2.0 shows how e-commerce has evolved into e-business and identifies the 20 key e-business trends that are shaping today's economy. It then addresses core application frameworks - customer relationship management, selling chain management, enterprise resource planning, supply chain management, e-procurement, and business intelligence - and shows how each forms the foundation of an e-business strategy."--BOOK JACKET.
Other author Robinson, Marcia, 1964-
Kalakota, Ravi. E-Business.
Subject Electronic commerce.
ISBN 0201721651
0201721651 $39.95
0201721651 (paperback) No price