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Title Doing cultural studies : the story of the Sony Walkman / Paul du Gay ... [et al.].

Published London ; Thousand Oaks [Calif.] : Sage, in association with The Open University, 1997.


Location Call No. Status
Physical description 151 p. : ill. (some col.) ; 26 cm.
Series Culture, media and identities
Bibliography Includes bibliographical references and index.
Contents Sect. 1. Making Sense of the Walkman -- Sect. 2. The Production of the Sony Walkman -- Sect. 3. Designing the Walkman: Articulating Production and Consumption -- Sect. 4. Sony as a Global Firm -- Sect. 5. Consuming the Walkman -- Sect. 6. Regulating the Walkman -- Reading A: 'The work of art in the age of mechanical reproduction' / Walter Benjamin -- Reading B: 'Mobile privatization' / Raymond Williams -- Reading C: 'Scratching a global dream' / Nick Lyons -- Reading D: 'The selling of the "Walkman"' / Shu Ueyama -- Reading E: 'How Sony Corporation became first with kids' / Thomas A. Harvey -- Reading F: 'Listening otherwise, music miniaturized: a different type of question about revolution' / Rey Chow -- Reading G: 'A miniature history of the Walkman' / Iain Chambers -- Reading H: 'Menace II society' / Vincent Jackson.
Summary In recent years 'culture' has become a central concern across a wide range of disciplines. This book introduces the main substantive and theoretical strands of this 'turn to culture' through the medium of a particular case study: that of the Sony Walkman. Using the example of the Walkman, this book indicates how and why cultural practices and institutions have come to play such an important role in our lives, and introduces some of the central ideas, concepts and methods of analysis involved in conducting cultural studies. This unique book offers not only an introduction to key issues and debates in contemporary cultural studies but also a practical illustration of how cultural studies can be used to make sense of our everyday lives.
Other author Du Gay, Paul.
Subject Sonī Kabushiki Kaisha.
Cassette tape recorders -- Technological innovations.
Cassette tape recorders -- Technological innovations -- Social aspects.
Popular culture.
Variant Title Story of the Sony Walkman
Sony Walkman
ISBN 0761954015 (cased)
0761954023 (pbk.)