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Book Cover
Author Bensoussan, Babette E.

Title Analysis without paralysis : 12 tools to make better strategic decisions / Babette E. Bensoussan, Craig S. Fleisher.

Published Upper Saddle River, N.J. : FT Press, [2013]


Location Call No. Status
 UniM Giblin Eunson  658.401 BENS    DUE 17-10-19
Edition 2nd ed.
Physical description xii, 273 pages : illustrations ; 24 cm
Notes Rev. ed. of: Analysis without paralysis : 10 tools to make better strategic decisions. c2008.
Bibliography Includes bibliographical references and index.
Contents The role of analysis in business management -- The analysis process -- BCG growth/share portfolio matrix -- Competitor analysis -- Driving forces analysis -- Financial ratio and statement analysis -- Five forces industry analysis -- Issues analysis -- Product life cycle analysis -- Scenario analysis -- Macroenvironmental (STEEP/PEST) analysis -- SWOT analysis -- Value chain analysis -- Win/loss analysis.
Other author Fleisher, Craig S.
Subject Business intelligence -- Evaluation.
Competition -- Evaluation.
Strategic planning.
Business planning.
ISBN 9780133101027 (hbk.)
0133101029 (hbk.)