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SUBJECTS (1-4 of 4)
Export marketing -- Cross-cultural studies.
1
Cover Art
    PRINTED BOOKS 2002

Cross-cultural marketing / edited by Robert Rugimbana and Sonny Nwankwo.

   
Southbank, Vic. : Thomson Learning,        ix, 370 pages : illustrations ; 25 cm 2002
2
Cover Art
    PRINTED BOOKS 1998

Handbook of cross-cultural marketing / Paul A. Herbig.

    Herbig, Paul A.
Binghamton, NY : International Business Press,        xvi, 375 pages ; 22 cm 1998
3
Cover Art
    E-RESOURCE 2013

Handbook of cross-cultural marketing / Paul A. Herbig.

    Herbig, Paul A., author.
New York : Routledge,        1 online resource (392 pages) 2013
4
Cover Art
University of Melbourne Author    PRINTED BOOKS 2012

Marketing management : a cultural perspective / edited by Lisa Peñaloza, Nil Toulouse and Luca M. Visconti.

   
London ; New York : Routledge,        xxxviii, 540 pages : illustrations ; 26 cm 2012
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