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Author Taylor, Alex, 1945-

Title Sixty to zero [electronic resource] : an inside look at the collapse of General Motors, and the Detroit auto industry / Alex Taylor III ; foreword by Mike Jackson.

Published New Haven [Conn.] : Yale University Press, c2010.


Location Call No. Status
Physical description xv, 254 p.
Notes Includes index.
Contents GM at the peak -- Growing up in the car-crazy fifties -- Cracks in GM's edifice -- Insecure colossus: the Roger Smith era -- Ford speeds up -- The Saturn moonshot -- Lee Iacocca, blemishes and all -- Bob Stempel and the crisis of '92 -- Jack Smith's unfinished revolution -- Bob Eaton's big score -- GM on cruise control -- Succession battles at Ford -- Wagoner takes over -- Nasser, Ford, and Mulally -- The legend of Lutz -- The uneven legacy of Lee -- GM's inexorable collapse -- The end of the road.
Reproduction Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Other author Jackson, Mike.
ProQuest (Firm)
Subject General Motors Corporation -- Management.
Automobile industry and trade -- Michigan -- Detroit -- History.
Bankruptcy -- Michigan -- Detroit -- History.
Electronic books.
ISBN 9780300158687 (clothbound alk. paper)
0300158688 (clothbound alk. paper)
9780300158885 (e-book)