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Book Cover

Title Scenarios and patterns for regiobranding / Jörg Schröder; Maddalena Ferretti.

Published Berlin [Germany] : Jovis, 2018.


Location Call No. Status
 UniM Archit  711.40943515 SCEN    DUE 03-09-19 ON DISPLAY NEW
Physical description 285 pages : illustrations (chiefly color), maps ; 22 cm
Notes Cover title: Scenarios and patterns for regio branding.
Summary Scenario drawing and pattern analysis are seen as evolving innovative tools for spatial characterisation and visioning. The design research shown in this book contributes to the project Regiobranding. Targeting three areas in the Metropolitan Region Hamburg, the project aims at regional visions for new rural-urban alliances in a deeply transforming spatial context. Scenarios and patterns are displayed as accelerators in knowledge and decision processes linked to the concept of Regiobranding: to combine imagery, economic positioning, identification processes, and visions of future habitat. In an architectural-spatial approach, explorative scenarios and relational patters open up design-driven knowledge production for larger spatial strategies and for territorial planning.
Language notes Text in English with captions for illustrations in German.
Other author Schröder, Jörg (Architect), editor.
Ferretti, Maddalena, editor.
Subject City planning -- Germany -- Hamburg.
Landscape architecture -- Germany -- Hamburg.
Land use, Urban -- Germany -- Hamburg.
Cities and towns -- Design.
Architecture -- Germany -- Hamburg -- History -- 21st century.
Variant Title Scenarios and patterns for regio branding.
ISBN 9783868595109 (paperback)