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Cover Art
Author Butter, Andrea.

Title Piloting Palm : the inside story of Palm, Handspring, and the birth of the billion-dollar hand-eld industry / Andrea Butter & David Pogue.

Published New York, N.Y. ; [Chichester] : Wiley, [2002]


Location Call No. Status
 UniM Store  Q53396    AVAILABLE
Physical description xiii, 353 pages, 8 unnumbered pages of plates : illustrations, portraits ; 24 cm
Bibliography Includes bibliographical references and index.
Contents Chapter 1 In the Valley of Dreams 5 -- Chapter 2 Palm Computing 19 -- Chapter 3 Donna 31 -- Chapter 4 Zoomer 43 -- Chapter 5 Writing on the Wall 59 -- Chapter 6 Zen of Palm 70 -- Chapter 7 Crossing the Desert 89 -- Chapter 8 U.S. Robotics 102 -- Chapter 9 Shortest Honeymoon 118 -- Chapter 10 Selling the Pilot 129 -- Chapter 11 Eleventh Hour 144 -- Chapter 12 Inside the Tornado 152 -- Chapter 13 Microsoft 1.0 167 -- Chapter 14 Swallowed Whole 179 -- Chapter 15 Omens 190 -- Chapter 16 Microsoft 2.0 203 -- Chapter 17 Fight for Independence 214 -- Chapter 18 Once Again, with Money 225 -- Chapter 19 Sea Change 241 -- Chapter 20 Revolving Doors 255 -- Chapter 21 Zero to Sixty 266 -- Chapter 22 IPO 283 -- Chapter 23 Millennium 294 -- Chapter 24 Uncharted Waters 308.
Summary The most stunningly successful new product launch of the information age ... the creation of a billion-dollar industry virtually overnight ... an intense, behind-the-scenes struggle for control of a powerful young company ... these are just a few highlights from the incredible story of Palm Computing, its visionary founders, their creation of the rival Handspring, and a volatile new industry whose future is still up for grabs.
In Piloting Palm, Palm Computing insider Andrea Butter and New York Times columnist David Pogue reveal how the company's visionary founder Jeff Hawkins and former CEO Donna Dubinsky created the most successful start-up in computing history and revolutionized the way the world does business.
Piloting Palm re-creates the company's product development phase, its desperate attempts to raise capital, and the dizzying final weeks before the PalmPilot launch. The only book written with the full cooperation of Hawkins, Dubinsky, and scores of Palm and Handspring executives, it also reveals the strategies behind the PalmPilot's success in the marketplace and relives Palm's intense battles with Microsoft.
The authors recount how, after winning big in the marketplace, Hawkins and Dubinsky lost the battle of the boardroom, failing in their attempts to resist assimilation by corporate behemoth 3Com. They examine their painful decision to leave Palm and unveil the secrets behind the success of their new venture, Handspring, which quickly lapped up a good portion of the handheld market. The authors go behind the scenes to reveal how tactical mistakes, a softening economy, and the threat from Microsoft pit Palm and Handspring against each other in a fight for their very survival.
This unforgettable true story combines the inspirational power of the ultimate business success story with the twists and turns of a classic drama. From behind-the-scenes glimpses of corporate powerbrokers in action to compelling portraits of the idealistic people behind the most successful start-up in computing history, Piloting Palm tells an authentic tale of vision, venture capital, and the indomitable entrepreneurial spirit.
Other author Pogue, David, 1963-
Subject Palm Computing (Firm)
Handspring (Firm)
Computer industry -- United States.
PalmPilot (Computer) -- History.
ISBN 0471089656 £19.95