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Cover Art
Author Martino, Joseph P. (Joseph Paul), 1931-

Title Research and Development project selection / Joseph P. Martino.

Published New York : Wiley, [1995]


Location Call No. Status
 UniM Store Engin  658.57 MART    AVAILABLE
Physical description xiii, 266 pages : illustrations ; 24 cm.
Series Wiley series in engineering management.
Wiley series in engineering management.
Notes Includes index.
Bibliography Bibliography: pages 195-218.
Contents 1. Introduction -- 2. Ranking -- 3. Economic -- 4. Decision Theory -- 5. Portfolio Optimization -- 6. Simulation -- 7. Cognitive Modeling -- 8. Cluster Analysis -- 9. Ad hoc -- 10. Technical -- 11. Marketing -- 12. Political -- 13. Stage of Innovation -- 14. Technical Data -- 15. Market Data -- 16. Political Considerations -- 17. Cost Data -- 18. Time Estimates -- 19. Strategic Position -- 20. Probability Estimates -- 21. Summary.
Summary The first and only professional guide devoted exclusively to the subject, R&D Project Selection describes the most successful project selection methods now in use in government, industry, and academe. Based on its author's extensive professional experience as well as his exhaustive review of the past 30 years of R&D management literature, it provides an in-depth analysis of nine major selection methods - including cluster analysis, cognitive modeling, simulation, portfolio optimization, decision theory, and others. It explores the strengths and weaknesses of each, shows how they relate to one another, and provides extensive coverage (six chapters) of the data requirements for each.
Subject Research -- Methodology.
Research -- Decision making.
Variant Title R&D project selection.
ISBN 0471595373 (alk. paper)