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Cover Art
PRINTED BOOKS
Author Mackay, Hugh, 1938- author.

Title Selling the dream / a novel by Hugh Mackay.

Published Sydney, N.S.W. : Macmillan by Pan Macmillan Australia, 2017.
©2017.

Copies

Location Call No. Status
 UniM Bail  A823.4 MACKAY    AVAILABLE
 UniM Bail SpC/AX  A823.4 MACKAY    NOT FOR LOAN
Physical description 228 pages ; 21 cm
regular print
Summary Lincoln The Hunter is living the dream. Universally admired and terrifically charming, he has a formidable reputation in the world of advertising, and is the jewel in the crown of agency KK&C. When Linc is handed the reins of the high-budget, high-profile campaign for the groundbreaking new snack 'The Ripper', he knows it's his chance to leverage his way to greater success and greener, more glamourous pastures. No matter that it will leave KK&C floundering in his wake .Ruthless in his pursuit of professional success, it doesn't occur to Linc that he himself might be the pawn in this great game of advertising, where no method - be it a calculated office affair or 'disruptive skydiving' - is off limits to aid in selling the dream. In this laugh-out-loud funny and frighteningly believable satire, Hugh Mackay lays bare the machinations of this multi-million-dollar industry, and leaves you wondering just where the line between parody and reality falls.
Subject Advertising executives -- Australia -- New South Wales -- Sydney -- Fiction.
Advertising campaigns -- Australia -- New South Wales -- Sydney -- Fiction.
Advertising agencies -- Australia -- New South Wales -- Sydney -- Fiction.
Advertisers -- Fiction.
Australian fiction.
Satirical literature.
Humorous fiction.
ISBN 9781743534861 (paperback)