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PRINTED BOOKS

Title Veterinary business and enterprise : theoretical foundations and practical cases / edited by Colette Henry ; foreword by the right honourable the Lord Ballyedmond.

Published Edinburgh : Saunders/Elsevier, 2014.

Copies

Location Call No. Status
 UniM BioMed  636.089068 VETE    AVAILABLE
 UniM Vet W  636.089068 VETE    AVAILABLE
Physical description xv, 176 pages : illustrations ; 25 cm
Bibliography Includes bibliographical references and index.
Contents 1.Introduction / Colette Henry -- pt. 1 Theoretical foundations -- 2.The need for business skills in veterinary education: perceptions versus evidence / Sarah Baillie -- 3.Clinical leadership and professionalism in veterinary practice / Liz Mossop -- 4.Leadership and management in veterinary practice / Brian Faulkner -- 5.Veterinary business management: an ethical approach to managing people and practices / Martin Whiting -- 6.Documenting and investigating the entrepreneurial trade in illegal veterinary medicines in the United Kingdom and Ireland / Martin Whiting -- 7.Applying marketing theory to veterinary practice / Andrew Morton -- 8.Brand identity: building a veterinary hospital brand / Catherine Coates -- 9.Veterinary field expertise and knowledge exchange / Andrew Donaldson -- pt. 2 Practical cases -- 10.Ellie Prior: starting out in practice / James Gazzard --
Contents note continued: 11.Church Hill Equine Clinic: changing large-animal practice in rural areas / Izzy Warren Smith -- 12.Cromlyn Vets: where to now? / Colette Henry -- 13.De'Ath, Slaughter, Davis & Jones, MsRCVS: time for a rebrand? / Lynne V. Hill -- 14.Cascade Veterinary Practice: changing times / Diane Whatling -- 15.Northington Veterinary Clinic: a new lease of life? / Diane Whatling.
Other author Henry, Colette, editor.
Subject Veterinary medicine -- Practice -- Economic aspects.
Veterinary medicine -- Practice -- Case studies.
ISBN 9780702050121 (paperback)
0702050121 (paperback)