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E-RESOURCE

Title Six degrees of social influence [electronic resource] : science, application, and the psychology of Robert Cialdini / edited by Douglas T. Kenrick, Noah J. Goldstein, Sanford L. Braver.

Published New York : Oxford University Press, c2012.

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Location Call No. Status
 UniM INTERNET resource    AVAILABLE
Physical description 1 online resource (xix, 185 p.) : ill.
Bibliography Includes bibliographical references and index.
Summary Over the course of the last four decades, Robert Cialdini's work has helped spark an intellectual revolution in which social psychological ideas have become increasingly influential. This book explores new developments and the widespread impact of Cialdini's work in research areas ranging from persuasion strategy and social engineering to help-seeking and decision-making.
Notes Description based on print version record.
Other author Kenrick, Douglas T.
Goldstein, Noah J.
Braver, Sanford L.
Subject Cialdini, Robert B.
Persuasion (Psychology)
Influence (Psychology)
Social influence.
ISBN 9780190255916 (ebook) : No price