My Library

University LibraryCatalogue

Limit search to items available for borrowing or consultation
Result Page: Previous Next
Can't find that book? Try BONUS+

Search Discovery

Search CARM Centre Catalogue

Search Trove

Add record to RefWorks


Title Why you buy [videorecording] : [how ads persuade] / The Learning Seed.

Published [U.S.A.] : Personalized Productions, c1988.


Location Call No. Status
 UniM Store VID  659.1042 WHY  VHS video cassette    AVAILABLE
Physical description 1 videocassette (VHS) (33 min.) : sd., col. ; 1/2 in.
Notes Distributed in Australia by: Video Education Australasia (Bendigo, Vic.) and Science Press (Marrickville, N.S.W.)
Summary Explores six techniques advertises use to influence your buying decisions.
Other author Learning Seed Company.
Subject Advertising.
Advertising -- Psychological aspects.