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DVD/VIDEO/FILM

Title Why you buy [videorecording] : [how ads persuade] / The Learning Seed.

Published [U.S.A.] : Personalized Productions, c1988.

Copies

Location Call No. Status
 UniM Store VID  659.1042 WHY  VHS video cassette    AVAILABLE
Physical description 1 videocassette (VHS) (33 min.) : sd., col. ; 1/2 in.
Notes Distributed in Australia by: Video Education Australasia (Bendigo, Vic.) and Science Press (Marrickville, N.S.W.)
Summary Explores six techniques advertises use to influence your buying decisions.
Other author Learning Seed Company.
Subject Advertising.
Advertising -- Psychological aspects.