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PRINTED BOOKS
Author Graham, Margaret B. W.

Title RCA and the VideoDisc : the business of research / Margaret B.W. Graham.

Published Cambridge [Cambridgeshire] ; New York : Cambridge University Press, 1986.

Copies

Location Call No. Status
 UniM Store  Q44311    AVAILABLE
Physical description xiv, 258 pages : illustrations ; 24 cm.
Series Studies in economic history and policy.
Studies in economic history and policy.
Notes Includes index.
Bibliography Bibliography: pages 238-243.
Summary The story of the RCA VideoDisc is a rare inside look at a company and the way it conducts the complex process of science-based innovation. The author examines how RCA shaped a sophisticated consumer electronics technology in a research and development effort that spanned fifteen years. We see how the company's history, its structure, its technical capability, and its competition all influenced the choices that were made in moving VideoDisc from laboratory to development group to market, and ultimately to withdrawal from the marketplace. Published in hardcover as RCA and the VideoDisc.
Subject RCA Laboratories.
Radio Corporation of America.
Videodisc players -- Design and construction.
ISBN 0521322820